Wear the Yukon. Share the Love. Support Our Youth.

More Than a Brand. A Community Movement.

Love Yukon is a Yukon-inspired lifestyle and merchandise brand proudly owned and operated by the Youth of Today Society, a Yukon charitable organization dedicated to empowering young people through creativity, education, leadership, and entrepreneurship.

Love Yukon celebrates everything that makes the territory special — our breathtaking landscapes, vibrant communities, rich cultures, and the people who call the Yukon home.

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Through locally inspired apparel, unique merchandise, original artwork, and creative products, Love Yukon connects residents, visitors, businesses, and communities through a shared appreciation for the North.

But Love Yukon is more than a retail brand. It is a social enterprise with a purpose.

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Revenue generated through Love Yukon helps support the Youth of Today Society's mission of creating meaningful opportunities for Yukon youth, including creative arts programming, digital media training, skills development, and youth-led initiatives.

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Partnerships That Make a Difference

Love Yukon believes strong communities are built through collaboration.

We welcome partnerships with Yukon businesses, corporations, tourism operators, retailers, artists, and community organizations that share our commitment to supporting local creativity and investing in the next generation.

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Our partnership opportunities include:

• Corporate Partnerships: Businesses can collaborate on branded merchandise, promotional campaigns, sponsorships, and community initiatives.

• Retail and Wholesale Partnerships: Local retailers and tourism businesses can carry Love Yukon products, helping share the brand with residents and visitors.

• Creative Partnerships: Yukon artists, designers, and youth creators can contribute original artwork and collaborate on unique merchandise collections.

• Community Giving Partnerships: Businesses and individuals can support eligible Youth of Today Society charitable programs through financial contributions and other forms of giving.

• Sustainability Partnerships: Businesses can contribute suitable surplus materials to Creative House, where youth can transform them into creative products while learning valuable technical and entrepreneurial skills.

 

Every Purchase Has a Purpose

When you purchase Love Yukon merchandise, you're doing more than celebrating the territory. You're supporting a social enterprise that helps create opportunities for young people to learn, develop their talents, and build their futures.

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Through the Youth of Today Society's Creative House Makers Space, youth can participate in hands-on experiences involving design, photography, digital media, laser engraving, product development, and creative entrepreneurship.

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These opportunities encourage innovation, build practical skills, and help young people explore their potential.

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Become a Love Yukon Partner

Whether you're a local business interested in carrying our products, a corporation looking for a meaningful community partnership, an artist with a creative idea, or an individual who simply loves the Yukon, there's a place for you in the Love Yukon story.

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Together, we can celebrate the Yukon, strengthen our communities, and invest in the next generation.

Love Yukon — Inspired by the North. Powered by Community. Supporting Yukon Youth.

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Love Yukon is a social enterprise of the Youth of Today Society. Merchandise purchases are commercial transactions and do not qualify for charitable donation receipts. Eligible charitable gifts made directly to the Youth of Today Society may qualify for official donation receipts in accordance with Canada Revenue Agency requirements.